The issue
- LATAM division of a €3bn global construction product manufacturing & distribution group
- Country-based business units in 14 geographies from Mexico to Chile with 3,500 staff generating revenues of €400m
- A sustained period of under-performance with operating margins at sub-3% making it the worst-performing division in the Group
- Divisional layer not adding any value with local businesses being left to operate independently, some with more success than others
- An extended analytical diagnostic by a global consulting firm had established the scale of the problem, but no credible and accepted plan to address the issues had emerged
- The need was for pragmatic help to make change happen with the full buy-in of local management
Solution
Plan and mobilise stage
- Confirm the scale of the improvement opportunity
- Agree targets and align with budgets to have one set of numbers
- Create a plan and a governance model to balance top-down coordination with full engagement from the business units
Delivery stage
- Initial focus on four of the largest markets where impact potential was greatest
- Reduction in margin leakage through pricing optimisation, product mix & discount control
- Introduction of operational excellence basics across manufacturing facilities
- Inventory optimisation, including clean-up of obsolete and slow-movers
- Reduction of corporate overhead layer and leverage of shared service centre to reduce in-country costs
- Capability development of management and teams across all disciplines
The results
- The Division was transformed from worst to best performer in the Group within 12 months
- Operating margin tripled and accrued benefits delivered were 45% above the programme target
- Working capital was reduced by €25m
- The change management effort involved over 1,000 staff across all functions and businesses
- Awarded ‘Best International Project’ by the UK Management Consultancies Association
- Curzon entered a risk-reward commercial arrangement on benefits delivered
We wanted a step change in performance, done in a way that would build capability to make it sustainable… the results speak for themselves. – Divisional CEO